They built a multi-million dollar AI company by going against Silicon Valley's playbook. Jordan (CEO) and Michael (CTO) are the co-founders of Comulate — a startup that’s quietly transforming the insurance industry using AI. While most founders try to solve their own tech-world problems, they went the other way — diving into a space full of outdated workflows, skepticism, and "we don’t need your services" pushback. That same company that rejected them? Now one of their largest customers. This is a story about building genuine product-market fit, uncovering overlooked problems, and simplifying complexity with AI — all by listening more deeply than anyone else in the field. Are you chasing what’s trendy — or actually solving a real problem? 00:00 Intro 01:26 How to Know Someone’s the Right Co-founder 04:27 How to Break Into an Unfamiliar Industry 08:37 Applying AI to Solve the Right Problem EO stands for Entrepreneurship & Opportunities. As we're looking to feature more inspiring stories of entrepreneurs all over the world, don't hesitate to contact us at partner@eoeoeo.net LinkedIn | @EO STUDIO X | @eostudi0 Instagram | @eostudio.official Substack | @eostudio
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