Abercrombie CEO says NFL deal offers fans sophisticated merch that isn't just "pink and sparkly"

Abercrombie CEO Fran Horowitz told #FortuneMPW that the upside of the brand's NFL deal is the exposure to millions of football fans, half of whom are women. #Abercrombie #NFL #football #fashion Subscribe to Fortune - http://www.youtube.com/subscription_center?add_user=FortuneMagazineVideo Fortune Magazine is a global leader in business journalism with 55 million monthly page views and a readership of nearly 32 million, with major franchises including the Fortune 500 and the Fortune 100 Best Companies to Work For. The new Fortune video channel dives into personal stories from business owners and entrepreneurs becoming successful in business and sharing their tips to help you reach your goals. Website: http://fortune.com/ Facebook: https://www.facebook.com/FortuneMagazine Twitter: https://twitter.com/FortuneMagazine TikTok: https://www.tiktok.com/@fortune